A laundry service for people who need to know their clothes are being handled and cared for properly after they're dropped off. We put the target audience’s concerns at ease by showing them that Laundry Spa gets it and understands how important garment care is to them. We positioned Laundry Spa as the specialty laundry service for those who want to pamper their clothes.
A contest was held by Laundry Spa to create a TV spot. The winning ad would run on local access TV in NY and New Jersey. We won.